Magnolia Bakery’s Famous Desserts Just Got a Highly Delicious Upgrade – Now with Cannabis!"

Magnolia Bakery, a beloved Manhattan-based institution known for its iconic desserts, is expanding its legacy with a bold move into the cannabis market. The bakery is introducing marijuana-infused versions of its signature treats to New York, reflecting a growing acceptance of cannabis and aligning with the state's evolving regulatory landscape. The launch marks a new chapter for the brand, which has long been synonymous with indulgent sweets like banana pudding and red velvet cake.

For nearly a year, Magnolia Bakery's cannabis-infused desserts were exclusively available outside the Empire State, reaching customers in Illinois, Nevada, and Massachusetts. This expansion was made possible through a collaboration with Incredibles, a company renowned for crafting artisanal cannabis-infused sweets. Together, they reimagined Magnolia's most beloved flavors in cannabis-infused edible form, creating a unique fusion of classic comfort and contemporary cannabis culture.

Starting the week of October 20, New Yorkers can finally experience Magnolia’s marijuana-infused banana pudding and red velvet-inspired bars at Rise Dispensaries across the state. These decadent, infused treats will also be available for online purchase by the end of the month, making the iconic bakery’s products more accessible than ever. Following their New York debut, the edibles are slated to roll out in New Jersey and other states, broadening Magnolia's reach in the cannabis market.

The move comes at a time when New York's cannabis industry is undergoing significant changes. The state legalized adult-use cannabis in 2021, opening doors for businesses to explore cannabis-infused products. With increasing consumer demand for quality edibles and a shifting regulatory environment, Magnolia’s foray into the cannabis space reflects an alignment with modern trends and customer preferences.

“For months, our loyal customers have asked, ‘When will your collaboration with Incredibles be available in New York?’ Today, we can finally say that these fan-favorite bars can be purchased in our home state of New York, as well as 23 other markets,” said Sara Gramling, Vice President of PR and Partnerships at Magnolia Bakery. “Through Incredibles’ online storefront and local delivery, even more customers nationwide will be able to experience the iconic flavors of Magnolia Bakery in a new way, delivered right to their doorstep.”

The decision to introduce cannabis-infused products also signals a strategic adaptation by Magnolia Bakery to a rapidly evolving industry. As cannabis gains mainstream acceptance and becomes a part of everyday life for many, established brands like Magnolia are finding innovative ways to connect with consumers who seek quality and nostalgia in their cannabis experience. The partnership with Incredibles not only adds a modern twist to Magnolia's classic flavors but also sets the brand apart in a burgeoning market, where high-quality edibles are gaining traction.

Magnolia's entry into the cannabis space may well inspire other traditional food brands to explore similar paths, integrating their legacy products with the latest in cannabis innovation. By merging time-honored flavors with the therapeutic and recreational benefits of cannabis, Magnolia Bakery is tapping into a growing market while staying true to its roots.

Would you try a cannabis-infused version of your favorite dessert? 🍰🍃 Magnolia Bakery is now serving their iconic treats with a cannabis twist in New York! Ar